The Idea Challenge

ARE YOU OPENING THIS IN THE WYSIWYG? ARE YOU ABOUT TO BREAK ALL THE HYPERLINKS AND FORMATTING?

 

Objectives

 

  1. Develop one new breakthrough frontend macro copy idea you can promote right after our meeting
  2. Learn a new and invaluable process to share with colleagues in your affiliate
  3. Adapt concepts from your international colleagues to your target market

 

 

Process

 

  1. Hand in your Copy One Pager
  2. Bill, Mark, and our council will review and give you feedback
  3. Present your idea to Bill, Mark, the council, and your international colleagues for Q&A and discussion
  4. Vote for the copy idea you think has the most potential for success
  5. Take home an exceptional, rare, and valuable prize if you’re the winner!

 

Format

The format for the Idea Challenge is based on the American TV show Shark Tank.
You/ your group will do a 3 minute elevator pitch of your Big Idea followed by a discussion with the entire group.
If you choose to do a PowerPoint presentation it should be a maximum of 3 slides.

 

Example Videos

A short sample of the television program

An entry from one of your colleagues at Agora